The only time NOT to publicize your good news!

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courtesy of http://powerball.com

 

 

With the Powerball reaching over $1.5 billion dollars, everyone is having lottery fever! It provides the winner with the small window of being an overnight BILLIONAIRE!  With the chance of winning being at 1 in 292.2 million people, you’d have a better chance of being hit by lightning!

As a publicist it is my job to help my clients spread good news about their products/services/brand. In the case of winning the lottery, I will offer some free advice from a professional level.

Do not, I repeat, DO NOT tell everyone that you’ve won. Trust me you don’t want that kind of attention right away.  If you’re state doesn’t require your name to be release or you don’t have to participate in a mandatory press conference, consider yourself lucky.  You’ll have plenty of people trying to contact you as it is because eventually it may get out.

Here are some helpful tips to get you started on the right foot to being a multi-millionaire:

  • SIGNED THE BACK OF YOUR TICKET IMMEDIATELY
  • Delete all social media accounts and start fresh once you’re a settled millionaire:   it will be harder for people who don’t know you that well to contact you if your name is released in the media
  • Contact a lawyer and a financial planner to help you plan long-term: several lottery winners in the past have lost their winnings within five years due to carelessness behavior
  • Research the amount of taxes that you would have to pay if you were to give large amounts away to family members
  • Spend wisely but LIVE

Bonus (Personal) Tip: Take the lump sum! You can have all of your taxes taken out at once and then you can carefully manage how you can possibly avoid paying taxes the rest of your life!

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Author: Cassandra Williams

Public relations and marketing professional. Subscribe to share my journey to fulfilling my dreams as a marketing and public relations professional.

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