Back in September I attended the 2nd Annual Women in PR Summit & Retreat. A few of us were talking about how so many people post wild things on social media before they think. Ruth Ann Weisner of Raw Marketing had a great expression for these people, “their fingers were moving faster than their brain.” Now more than ever, people are constantly telling their private business on social media. Whether it’s long Facebook posts expressing anger or “TMI” (too much information) tweets, regretful posts are becoming more prominent.
Celebrities are also in a much bigger eye with this problem. The damage is done when you hit that send button because there are countless media following your every step waiting to screen shot anything new. Deleting it will only admit that you shouldn’t have done it and it will say a lot about how you react to certain situations. Sometimes, it’s better to talk to people about your problems instead of the internet. The media will go after you to get the full story and your publicist will work overtime, stressing to figure out how exactly to spin this to the media. As publicist, this is what we do but don’t make this a habit or we will fire you! Yes, publicists can fire clients too. Sometimes, celebrities do it just to get more publicity around themselves for their latest project. Posting a picture and then deleting it three minutes later is pointless, but not when you’re famous with a motive.
If you aren’t a celebrity and you’re constantly doing regretful posts, you may want to consider actually having a REAL social life where everyone will not need to know about your business. You can’t have a social life with the internet! Even your friends get tired of seeing your dramatic posts over mostly little-to-nothing events. Ask yourself this before your next post: “Do everyone that follows me need to know about this?”
I regret posting things in anger. What have you regretted about posting on your social media?